Dominika P. Gałkiewicz – University of Applied Sciences Kufstein Tirol, Finance, Accounting & Auditing, Andreas Hofer-Str. 7, 6330 Kufstein, Austria

Mario Situm – University of Applied Sciences Kufstein Tirol, Entrepreneurship and Financial Management, Andreas Hofer-Str. 7, 6330 Kufstein, Austria

Lukas Hartleif – University of Applied Sciences Kufstein Tirol, Entrepreneurship and Financial Management, Andreas Hofer-Str. 7, 6330 Kufstein, Austria

Keywords:
Financial literacy;
Literacy;
Knowledge;
Instruments;
Financial markets;
Survey

DOI: https://doi.org/10.31410/ITEMA.S.P.2024.99

Abstract: Many international studies focus on financial literacy, but there are still many open questions in the research field that require further exploration. In this study, students of generations Y and Z from Austria and Germany were asked about their experiences and knowledge of capital market products. Male students and students belonging to Generation Y traded in securities significantly more often than their counterparts. Regarding the knowledge of selected capital market products, there is only a significant difference between male and female students for real estate investment funds and ex-change-traded funds (ETFs). Products like shares, bonds, and cryptocurrencies are well-known to both genders. Thus, only a partial “gender gap” could be detected. Overall, there is a lack of knowledge about several capital market products observable. Appropriate didactically prepared courses within the framework of university curricula and beyond could enhance the financial literacy level of the Austrian and German population.

8th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – ITEMA 2024 – Selected Papers, Hybrid (Zayed University, Dubai, UAE), October 24, 2024

ITEMA Selected Papers published by: Association of Economists and Managers of the Balkans – Belgrade, Serbia

ITEMA conference partners: Faculty of Economics and Business, University of Maribor, Slovenia; Faculty of Organization and Informatics, University of Zagreb, Varaždin; Faculty of Geography, University of Belgrade, Serbia; Institute of Marketing, Poznan University of Economics and Business, Poland; Faculty of Agriculture, Banat’s University of Agricultural Sciences and Veterinary Medicine ”King Michael I of Romania”, Romania

ITEMA Conference 2024 Selected Papers: ISBN 978-86-80194-90-5, ISSN 2683-5991, DOI: https://doi.org/10.31410/ITEMA.S.P.2024

Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-Non-Commercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission.

Suggested citation
Gałkiewicz, D. P., Situm, M., & Hartleif, L. (2024). Knowledge of Capital Market Products: Initial Insights for Austrian and German Students of Generations Y & Z. In A. Grecu, S. Štetić, & V. Kundi (Eds.), International Scientific Conference ITEMA 2024: Vol 8. Selected Papers (pp. 99-107). Association of Economists and Managers of the Balkans. https://doi.org/10.31410/ITEMA.S.P.2024.99

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