Janka Pásztorová

University of Economics in Bratislava, Faculty of Commerce, Dolnozemská cesta 1, 852 35, Bratislava 5, Slovakia

DOI: https://doi.org/10.31410/ITEMA.2018.469

2nd International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – ITEMA 2018 – Graz, Austria, November 8, 2018, CONFERENCE PROCEEDINGS published by the Association of Economists and Managers of the Balkans, Belgrade, Serbia; ISBN 978-86-80194-13-4


Digitalization changes the relations structure in the banking sector and the business model of traditional banking, which becomes unsustainable, as combinations of new technologies and processes tears down the barriers between industry sectors, thus opening the financial market. This requires a change in business models, with trust of customer being an important factor of innovations success. This paper discusses the change of business models in banking sector in the context of Digitalization.

Key words
Digitalization, Traditional Bank, FinTech, Business Model
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