Differences Between Generations X, Y, Z Regarding Life Satisfaction and the Use of Artificial Intelligence in Slovenia

Anton Vorina – Celje School of Economics, Higher Vocational College, Mariborska 2, 3000 Celje, Slovenia

Svit Vorina – University of Maribor, Faculty of Health Science, Žitna ulica 15, 2000 Maribor, Slovenia

Tina Vorina – University of Maribor, Faculty of Medicine, Taborska Ulica 8, 2000 Maribor, Slovenia

Vid Vorina – Celje School Center, Lava Gymnasium, Pot na Lavo 22, 3000 Celje, Slovenia

Abstract: This study presents novel findings on the utilization of artificial intelligence among Generations X, Y, and Z in Slovenia. Through a survey of 722 individuals, we explored differences in AI usage and life satisfaction across these generations. Our focus was on three prominent AI models: ChatGPT, Gemini, and Bing.

The primary hypotheses were: H1: There is a statistically significant difference in Summary Satisfaction with Life (SumSWL) among different generations and H2: There is a statistically significant difference in the use of AI language models (GPT, Gemini, and Bing) among different generations.

Our findings confirm a clear generational divide in AI adoption. Younger generations, particularly Generation Z, demonstrate a higher propensity for using AI tools compared to older generations. Among the analyzed AI models, ChatGPT emerged as the most popular, especially among younger demograph­ics. However, there are no significant differences in Summary Satisfaction with Life (SumSWL) between any of the generational pairs.

8th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – ITEMA 2024 – Conference Proceedings, Hybrid (Zayed University, Dubai, UAE), October 24, 2024

ITEMA Conference Proceedings published by: Association of Economists and Managers of the Balkans – Belgrade, Serbia

ITEMA conference partners: Faculty of Economics and Business, University of Maribor, Slovenia; Faculty of Organization and Informatics, University of Zagreb, Varaždin; Faculty of Geography, University of Belgrade, Serbia; Institute of Marketing, Poznan University of Economics and Business, Poland; Faculty of Agriculture, Banat’s University of Agricultural Sciences and Veterinary Medicine ”King Michael I of Romania”, Romania

ITEMA Conference 2024 Conference Proceedings: ISBN 978-86-80194-89-9, ISSN 2683-5991, DOI: https://doi.org/10.31410/ITEMA.2024

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